DIRECTOR OF ENROLLMENT & MARKETING

Kellman Brown Academy ( learn more )

Voorhees, New Jersey ( map )

Job Details

  • Job ID: 3315854
  • Application Deadline: Posted until Filled
  • Posted : July 8, 2020
  • Starting Date: Immediately

Job Description

Job Description
Director of Enrollment and Marketing
The Director of Enrollment and Marketing is responsible for achieving Kellman Brown’s (KBA) long-and short-term enrollment goals and directing all aspects of admissions. He/she will create, lead, and manage a comprehensive admission program and is responsible for planning and implementing a plan to market Kellman Brown Academy to prospective students and their families.
•Write and implement a comprehensive strategic enrollment plan that reflects KBA’s unique brand, student, and community culture, and target markets.
•Cultivate and steward relationships with communal organizations for potential partnerships and opportunities that will advance the KBA mission and vision.
•Build strategic and thoughtful retention plan with activity and engagement for KBA students and families. Manage re-enrollment process in partnership with the business office.
•Design and implement the admission funnel and timeline.
•Steward relationships with feeder schools, parenting professionals, educational partners, and Jewish organizations to increase the prospective applicant pool.
•Design and manage admission events and activities that may include, but is not limited to, open houses, school tours, information nights and student visit days.
•Steward prospective students and parents through the admission process, serving as the main point of contact throughout the process.
•Collect and manage admission data
•Inquires, applications, conversion rates
•Utilize collected admission data and analyze trends related to admissions and enrollment to make data-informed strategic decisions and recommendations.
•Engage school leadership team as need as it relates to admission goals.
•Design and implement a parent ambassador program that supports recruitment and retention efforts.
•Lead admissions committee that evaluates incoming students for KBA
•Develop and oversee on-boarding process for new KBA families. including, but not limited to, engaging administrators, teaching staff and parent ambassadors in preparing students and parents for a successful transition to KBA.
•Clear demonstration of the KBA mission and core values and recruit mission aligned students and families.
•In partnership with the business office and Head of School, establish annual admissions and tuition assistance goals to ensure enrollment and revenue goals.
•Participate in the administration of tuition assistance, includes but is not limited to providing award recommendations and relevant information regarding qualified applicant families and serves on the tuition assistance committee.
?Annually prepare a proposed admission and marketing budget for the approval by the Head of School.
•Produce a monthly admission and marketing report for the leadership team and board of directors.
•Create admission and marketing materials for admission and KBA.
•Website Content Management and Social Media
•Compose newsletters, communications to staff and families utilizing a electronic platform.
•Analyze social media statistics including Facebook & Google Search analytics for enhancing outreach in strategic areas.
•Research, procure and/or design KBA promotional items
•The Director of Enrollment & Marketing reports directly to the Principal.

Applicants should contact Rachel Zivic, Principal at rzivic@kellmanbrownacademy.org
  • Position Type: Full-time
  • Positions Available: 1
  • Job Category : Administrator > Development / Marketing
  • Job Requirements

    • At least 5 years of relevant experience preferred
    • Bachelor degree preferred
    • Citizenship, residency or work visa required

    Contact Information

    • Rachel Zivic
    • 1007 Laurel Oak Road
    • Voorhees, New Jersey 08043

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